updated 1:38 PM UTC, Jan 24, 2013
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NY Yankees Owner Steinbrenner Dies At 80

baseballThe Yankees principal owner and partner in management, George Steinbrenner dies at 80. In his Tampa, Florida home he succumbed to a heart attack this morning, July 13, 2010.

Rita and George Henry Steinbrenner had something to celebrate besides Independence Day. "The Boss" was born July 4, 1930 in Rocky River, Ohio. He earned his nickname from the day to day involvement with the team. Although an executive, Steinbrenner made decisions daily especially the hiring and firing. As we look back at such a legacy, he also was known for rehiring some of the same people he fired.

"The Boss" became owner of the Yankees in 1973, making it the longest ownership in club history. During his reign, the Yankees won 11 pennants and 7 World Series Championships.

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Nelson George

1038626___film__Nelson George is an author, former music critic, producer, screenwriter and filmmaker.  He has been a key reference source and critic of culture for over 25 years.

A lifelong resident of Brooklyn, New York, George grew up in the Tilden Projects in Brownsville. There he developed a love for music and literature reading Ernest Hemingway, Fitzgerald and other greats, turning his love of music into a profession.

He interned at The Amsterdam News and freelanced at Billboard Magazine. All the while attending St. John’s University and writing down everything in between. Nelson

Dark Cloud Over the Bronx Zoo

yankees_stadium_ballpark_1369719_lA black cloud hovers over the great city of New York. George “The Boss” Steinbrenner, owner of the New York Yankees, died today of a massive heart attack in Tampa, Fla. "George was 'The Boss,' make no mistake," Hall of Famer Yogi Berra said. "He built the Yankees into champions, and that's something nobody can ever deny. George and I had our differences, but who didn't? We became great friends over the last decade and I will miss him very much."

In nearly four decades, Steinbrenner has led the Yankees to seven World Series championships, eleven American League pennants and sixteen AL East titles. Steinbrenner bought the Yankees from CBS Inc. on January 3, 1973. He has transformed a team that cost him $10 million to a $1.6 billion franchise. He did anything he could to make sure his team came out on top, even if that meant paying for the best athletes, yelling at maintenance, or firing managers for not winning. “I don’t like losing! Winning is important to me, its second to breathing. Breathings first, winnings second” says Steinbrenner.

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